
You Don’t Need to Burn Out to Build Something Real
You want your side business to mean more than just another thing on your to-do list. You want it to feel purposeful, to grow, and to actually fit your life. I get it-because I’ve been exactly where you are.
Hi, I’m Kristina
There was a time when I believed the answer was always “work harder.” Promotions, late nights, endless hustle—I collected them all, convinced that if I just kept pushing, success would finally feel like mine.
But instead, I felt stuck: busy but not really moving forward, quietly wondering if all the effort was worth it.
The real turning point came the day I walked away from my corporate job—with no backup plan, no savings, and a heart full of questions.
Messy? Absolutely. Scary? You bet.
Would I recommend it? On a scale of 1 to 10, it’s a solid zero. (Seriously, don’t do it. Not even for the story.)
That experience taught me a lesson I’ll never forget: no woman should ever have to feel trapped in a job—or a life—she doesn’t love just because of financial restraints.
That’s why I built Side Business Momentum.
Financial security isn’t just about money—it’s about having choices, control, and the freedom to design a life (and business) you actually want.
Once I realized the real shift wasn’t about doing more, but about getting clear—crystal clear—on what I stood for, who I wanted to help, and how to share that with the world, everything started to click.
I could finally talk about my business with confidence, attract the right people, and see real, steady growth.

This Space Is For…
Ambitious women who have already taken the brave step of starting a service-based side business but find themselves stuck in the “messy middle”—juggling too many tasks, overwhelmed by conflicting advice, and unsure how to clearly share what they offer.
It’s for those who are tired of feeling stuck and ready to make steady progress with a clear message, authentic confidence, and practical strategies that fit their busy lives.
If you want to move past confusion and overwhelm, attract clients who truly value your work, and build momentum that lasts without burning out—this space was made for you.
What Makes Side Business Momentum Different
This isn’t about hustling harder or chasing every new trend. Here, you’ll learn how to:
- Build the confidence to keep going, knowing every step is aligned with your vision
- Find clarity in your message so you can stand out and connect
- Speak about your side business in a way that feels authentic and draws the right people in
- Turn your effort into progress, without the overwhelm
A Little About Me
→ If I can DIY it, I will (craft supplies are my happy place)
→ I’m always reading (usually a few books at once)
→ I believe in celebrating the quiet, small wins
→ Above all, I believe your business should serve your life-not the other way around
Ready to Build Real Momentum?
Here’s how we can grow your side business without the stress and second guessing:
→ Subscribe to the Side Business Momentum Newsletter for real talk and strategy every Friday
→ Join the Clarity to Growth Workshop for monthly sessions that move you from stuck to building momentum
→ Work with me through the Momentum Mapping Session or Momentum Accelerator if you’re ready to turn your “messy middle” into your momentum era.
You’re not behind. You’re building. And you don’t have to do it alone.